1. Coinbase

Coinbase announced they're launching an NFT marketplace in 2021. And the hype was insane. In less than two days over 2 million people signed up for their waitlist. But the end of 2021 came and Coinbase NFT still didn't launch yet.Finally they launched a few months later. But it was a MASSIVE flop. Nobody used it.

To put things in perspective... GameStop launched their NFT marketplace 5 months after Coinbase. And they surpassed Coinbase NFTs' lifetime volume in less than 48 hours.

2. RTFKT

RTFKT is one of the most innovative startups in web3. And on Dec 13th 2021 Nike acquired them. However there was a problem...

The acquisition info was leaked early. Someone named Sarah put her entire net worth into Clone X two days before and bragged about it on Twitter.

Then tomorrow came, RTFKT got acquired and Clones had a face melting pump. Sarah then proceeded to dump all her Clones for an insane profit.

3. Otherside

On March 17th, Yuga airdropped their holders $APE. Making their holders even more rich.

The very next day Yuga dropped the most viral web3 video of all time.

The euphoria was insane. $APE tripled in price leading up to the Otherside mint. And one whale's $APE airdrop became worth $37 million

But then the Otherside mint happened and it was a disaster. Over $150 million worth of ETH was lost to gas fees due to failed transactions. And even the people who could mint spent up to $7,000 in gas fees to do so.

Yuga then went on to blame Ethereum for this fuck up instead of themselves

As we bid farewell to this chapter, remember that we are not just spectators but active participants in this unfolding narrative. The story of NFTs is not yet complete—it's an ongoing saga that will be shaped by the collective imagination of creators, the support of dedicated communities, and the visionary leaders who dare to dream. Thank you for joining us on this captivating expedition into the world of NFTs. Farewell, but not goodbye. The future awaits, and it's ours to create.